Unilever has a simple but clear purpose, to make sustainable living commonplace. Produced a lot of content on how their SEO tool solved specific problems and used blog posts as ads. They believe this is the best long-term way for their business to grow. ), and tested more outreach tactics. Advertising case studies are often more effective than brochures and traditional sales collateral. We advise you to be different and unique while you create your messaging through the videos. Founders of ConvertKit (email marketing platform) wanted to grow their brand and generate revenue with a low budget. And while groundbreaking marketing campaigns wonât land you in Greyâs Anatomy, it can make for a brilliant case ⦠Queued up $50 budget, created a custom audience from her email database (.CSV file), and layered a lookalike audience on top of that. Who doesn’t like burgers and fries? Conversion rate shot up from 4% to 40% - a 10x increase from similar campaigns in the past. Created lookalike audiences for the best-performing audiences. People connect with stories, and there’s no better method of storytelling in business than using your customer testimonials and in-depth analysed data in an informative advertising case study video. Included a clear CTA for them to get in touch with the sales team. They came up with a campaign where they made mobile banners that could be generated as coupons by the customers. The advertising case study shows how Randstad helps you in exploring what goes into building and maintaining an active employer brand. Conducted large-scale outreach campaigns, and followed up at least 3 times per prospect. I did a little digging and found that this âOtherâ visibility for ⦠If you are planning to develop a video, a good start is to develop a brief of what can be the tone and style for your videos. See the full marketing plan and the whole growing website case study here. You can see the full Facebook Ads case study here. Sensis is Australiaâs number 1 marketing services company. In this case study, he details his process outreach process: You can find the full enterprise link building case study here. If youâre looking to see our work for a particular vertical or with a specific channel, simply use the filters and click on âView Case Study,â and a new tab will open with the content. Online Ownership, an SEO agency, helped a taxi company dominate local search rankings. This is a great point to note in this restaurant digital marketing case study. Case studies of success in digital marketing are useful for illustrating the power of digital marketing and the latest techniques. Amazon marketing strategy: Business case study, revenue model and culture of customer metrics: History of Amazon.com. One of the great things about case studies is that they are very targeted and niche-specific. It offers services including IT consulting, enterprise transformation, remote infrastructure management, engineering and R&D and BPO. AT&T Makes 47 Million from a Blog. Posted only once or twice on Facebook and curated content to increase engagement. Created a mobile SEO checklist blog post which cracked the top 10 results for the target keyword, got a huge spike in traffic in its first week, but soon dropped to the middle of the second page. Nivea Indiaâs âMomâs Touch. And for better visitor experience, they set up the popup to appear a maximum number of 5 times per visitor, with at least 1 day between appearances. Jenny Berk used Leadpageâs ad builder to promote her coaching services and optimize her micro funnel. ColaDigital helped a client set up their Google Ads account campaign from the ground up after they had an unpleasant experience with another agency. People connect with stories, and thereâs no better method of storytelling in business than using your customer testimonials and in-depth analysed data in an informative advertising case study video. Researched reading habits of their buyer persona, used keyword research tools for idea generation, and searched for topics on Quora based on questions real people were asking.Gathered statistical data of past and recent cyberstalking incidents. Well, it's time for another round up featuring some of the best Digital marketing case studies that we've come across, showcasing twitter marketing case study, social media case study, content marketing case study, and more! Chris Von Wilpert of Content Mavericks created a giant article that completely breaks down HubSpotâs marketing strategy. 0 to 200,000 monthly organic traffic in 2 years. Read our SEO and digital marketing case studies today! Used Reddit, Facebook groups, and Pinterest to promote the content and drive traffic. He used distinct trust signals (a recognizable logo, GDPR compliance, copyright notice) to mitigate any trust risks and maximize the chances of the prospect taking action. Dale Cudmore tested the SEO skyscraper technique for his brand new site (an online cv builder). Download Detailed Curriculum and Get Complimentary access to Orientation Session Designed a buyerâs journey centered around raising awareness on cyberstalking and its effects on society. Digital marketing case studies surely are an exemplary way of inspiration that one can take the aid of, for learning the strategies and the ways by the usage of which they can avoid commuting mistakes in digital marketing to a great extent. HCL Advertising Case Study Seriously, who doesn't like a good case study. Secured pre-orders from over 76 countries, with over 2,000 backers on Indiegogo. They used an OptiMonk exit-intent popup to entice users to check out their main homepage. Set realistic and SMART traffic goals of 10,000 visitors in 30 days. The advertising case study shows Avid as the biggest shake-up in the non-linear editing system. Digital Case Studies is a curated list of Marketing Case Studies, produced by the top Marketing Agencies. Set up social automation to share content automatically. See the full case study of how BuzzSumo achieved 2.5M in annual revenue here. The ever evolving technology has allowed the people to access news brand content wherever and whenever. Created a quant-based marketing approach strategy to build the plan, thus working backward from the 10K visitors goal. Increased budget 1 month before Christmas and Black Friday sales, and launched a Facebook Messenger & email collection campaign 1 week before the sale started. Achieved a 5.47% CTR for blog redirect popup. Apollo Digital helped set up an SEO strategy for a client (business process management software) that brought in 200K+ monthly organic traffic in just 2 years. 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